Partnership
Partner with Moroj
One athlete, two markets, a season that runs from the Arabian peninsula to the European road calendar.
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What a partner is buying
Moroj is the first Saudi woman to race professionally, which makes her a genuine first rather than one voice among many. She competes in Europe and returns home for the Saudi calendar, so a partnership reaches an international cycling audience and a domestic Saudi audience through the same athlete. Her story is documented, credible and still early, which is where the value sits for a brand willing to commit before the results sheet does the persuading.
A genuine first
There is one first Saudi woman to turn professional in this sport. That position cannot be bought twice or manufactured later.
Two markets, one athlete
A European racing calendar and a Saudi domestic calendar. A partner reaches both audiences without running two programmes.
Category momentum
Women's cycling and Saudi sport are both in a period of heavy investment. Moroj sits at the intersection of the two.
Content that already exists
Training blocks, race travel, desert and European terrain. The raw material for a campaign is generated by the job itself.
Categories
Relevant partnership categories
Categories below are the ones that fit her position naturally. Enquiries outside them are still read.
- Cycling and equipment
- Performance technology
- Sportswear
- Travel and tourism
- Hospitality
- Automotive
- Recovery
- Nutrition
- Health and wellness
- Adventure
- Luxury
- Lifestyle
- Events
- Content partnerships
Formats
How partnerships are built
Formats below are the structures Verde builds against. Deliverables, exclusivity and territory are agreed per partnership.
Season ambassador
A full season partnership across racing, training and travel, with rights agreed by territory and category.
Race season integration
A partner attached to a defined block of the calendar, built around specific races rather than a rolling year.
Destination cycling stories
Editorial and film work built around a place. Suited to tourism boards, destinations and hospitality groups.
Product integration
Performance product used in training and racing, documented honestly over a defined period.
Launch and event appearances
Openings, launches, panels and rides. Availability is set against the racing calendar.
Saudi market storytelling
Work made for the Saudi audience specifically, in Arabic and English, during the domestic season.
Partners
Current partners
Confirmed partners are listed here.
Talk to the team
Commercial enquiries are handled by Verde Talent Agency.